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Blog
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How to Protect Your Brand with a Trademark
Business Management, Tools and Tips, Branding Guest User 1/7/21 Business Management, Tools and Tips, Branding Guest User 1/7/21

How to Protect Your Brand with a Trademark

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Rebranding: When is it time to hire a branding agency?
Branding Guest User 12/14/20 Branding Guest User 12/14/20

Rebranding: When is it time to hire a branding agency?

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How do we create a tagline for a brand?
Branding Guest User 11/30/20 Branding Guest User 11/30/20

How do we create a tagline for a brand?

In this article, we’ll address the elements of a tagline, best practices for tagline development, how a tagline differs from a slogan, and share more about our process for creating a tagline.

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Speak Up: How to Communicate During a Crisis
Guest User 7/10/20 Guest User 7/10/20

Speak Up: How to Communicate During a Crisis

It’s important to keep in communication with your customer audience, especially during uncertainty and crisis.

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It’s Time To Start Hosting Productive Meetings
Tools and Tips, Business Management Guest User 5/27/20 Tools and Tips, Business Management Guest User 5/27/20

It’s Time To Start Hosting Productive Meetings

Learn how to hold more efficient and effective meetings.

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How Does a Professional Designer Create a Logo? 
Guest User 4/27/20 Guest User 4/27/20

How Does a Professional Designer Create a Logo? 

Peek inside our creative process to learn how we design a logo.

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The Secret Formula That Shows the Value of SEO
SEO Strategy, Guest Blog Guest User 4/14/20 SEO Strategy, Guest Blog Guest User 4/14/20

The Secret Formula That Shows the Value of SEO

Formula to work out traffic and sales increases. See the estimated value of SEO before spending time and money on optimization.

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How to Work Effectively and Run Your Brand Remotely
Tools and Tips Guest User 3/29/20 Tools and Tips Guest User 3/29/20

How to Work Effectively and Run Your Brand Remotely

Learn how to create a high-functioning remote team and efficiently run your business online.

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Resources for Brands & Business Owners during COVID-19
Tools and Tips Guest User 3/17/20 Tools and Tips Guest User 3/17/20

Resources for Brands & Business Owners during COVID-19

Resources to help your brand weather unexpected change and uncertainty.

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6 Strategic Steps to a Mobile-Friendly Website
Tools and Tips Guest User 3/12/20 Tools and Tips Guest User 3/12/20

6 Strategic Steps to a Mobile-Friendly Website

It's 2020, and nearly 4.5 billion people worldwide use the internet, and a large majority—3.9 billion people—access it via a mobile device. Is your website mobile-friendly enough to capture attention?

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The Value of Brand Photography 
Guest Blog, Branding, Tools and Tips Guest User 2/17/20 Guest Blog, Branding, Tools and Tips Guest User 2/17/20

The Value of Brand Photography 

Businesses that prioritize professional images to showcase their brand are more likely to stand out among others in their industry.

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Branding Trends to Know for 2020
Branding Callie Cullum 1/21/20 Branding Callie Cullum 1/21/20

Branding Trends to Know for 2020

From digital to print (and more)—make sure your small to mid-sized business brand is up to speed with the trends for 2020. 

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7 Ways Emerging and Established Brands Can Celebrate Small Business Saturday During COVID
Tools and Tips, Business Management, Creative Collaborations Guest User 11/14/19 Tools and Tips, Business Management, Creative Collaborations Guest User 11/14/19

7 Ways Emerging and Established Brands Can Celebrate Small Business Saturday During COVID

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3 Action Items to Prepare Your Business for 2020
Business Management, Copywriting, SEO Strategy, Tools and Tips Guest User 11/12/19 Business Management, Copywriting, SEO Strategy, Tools and Tips Guest User 11/12/19

3 Action Items to Prepare Your Business for 2020

Develop an action plan to grow your business and reach your ideal customer audience.

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Why Is It Important To Update Your Brand’s Website? 
Guest User 9/30/19 Guest User 9/30/19

Why Is It Important To Update Your Brand’s Website? 

Learn why it’s important to regularly update your website to continue to drive traffic and boost sales. 

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Essential Tools  to Grow Your Business
Business Management Guest User 9/23/19 Business Management Guest User 9/23/19

Essential Tools to Grow Your Business

From Asana to Slack, learn about tools and tips for time management, project management, and effective communications to help your brand run more smoothly.

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Taking Time Off is Good for Business: How to Prepare Your Business for an Out of Office Vacation
Tools and Tips, Business Management Guest User 8/3/19 Tools and Tips, Business Management Guest User 8/3/19

Taking Time Off is Good for Business: How to Prepare Your Business for an Out of Office Vacation

Learn how to prepare your business for time off and why taking a break can help your business succeed. 

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Rebranding for Company Growth: What is Rebranding and When is it Necessary?
Guest User 5/19/19 Guest User 5/19/19

Rebranding for Company Growth: What is Rebranding and When is it Necessary?

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Building a Better Brand: Why Copywriting and Graphic Design Need Each Other
Guest User 4/17/19 Guest User 4/17/19

Building a Better Brand: Why Copywriting and Graphic Design Need Each Other

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How to Write Better, Smarter, & More Authentic Copy For Your Business Brand
Copywriting, DIY How To Guest User 3/12/19 Copywriting, DIY How To Guest User 3/12/19

How to Write Better, Smarter, & More Authentic Copy For Your Business Brand

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Work Less, Live More: Build a Website That Works Even When You’re Not

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The Look & The Feel® is an award-winning, full-service creative branding studio based in Charleston, SC. We provide design, copywriting, website development, and DIY Squarespace templates for creative and adventurous businesses and nonprofits. We’re proud to be women-owned and operated.

team@lookandfeelbranding.com

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