Featured Why Professional Service-Based Business Can Survive— and Even Thrive — During a Recession 50 Words to Describe Your Brand (That Aren’t “Authentic” or “Creative”) Top 8 Mistakes on Coaching Websites (And How to Fix Them) Why Every Coach Needs a Blog to Boost Business and Attract More Coaching Clients How Coaches and Consultants Can Request Client Testimonials (Without Feeling Pushy) 10 Branding Mistakes You’re Probably Making (And How to Fix Them Fast) How to Choose the Perfect Domain Name for Your Brand: Your Guide to Getting the URL You Want 10 Essential Elements For A Successful Doula Agency Website How to Find Funding for Your Small Business* (links to funding resources that aren’t just loans) The Ultimate List of 100 Creative Ideas for Domain Extensions to Elevate Your Online Presence Making a Difference: How Nonprofits Can Leverage Annual Reports Why It’s Time to Migrate Your Squarespace Website from 7.0 to 7.1 Why AI Content Can’t Compete with a Human Copywriter (Especially When It Comes To Branding) How Small Outdoor Gear Brands Are Leading Sustainability In the Recreation Industry 7 Reasons Email Marketing is the New Social Media How to Switch Website Platforms without Losing SEO Visibility Digital Marketing vs. Social Media (And Why You Need Both!) The 8 Most Common Branding Mistakes 10 Reasons to Invest in Content Marketing What's a Meta Description and Why Does Your Site Need It? 3 Ways A Strong Brand Identity Can Bring In Customers How to Create a Welcome Guide for Client Onboarding Why Your Website Needs a Privacy Policy The Value of Midwifery Branding and Logo Design 10 Questions to Ask Yourself: Annual Review and Reflection for Brands and Business Owners How Do I Choose a Brand Name for My Business? Why Nonprofits Desperately Need Better Branding How To Get Testimonials Without Twisting Your Customers’ Arms What's a Lead Magnet and How Can it Drive Traffic to Your Website? How Does Marketing Differ from Branding?